This image is a two-part illustration explaining scalp buildup and a hair care routine to reset it. The top half shows an unhealthy scalp with hair follicles clogged by product residue, oil/sebum, dirt, flakes, and waxy residue, causing pore congestion. The bottom half demonstrates a healthy scalp after following a three-step hair routine: Step 1 uses clarifying shampoo for a fresh, clean feeling; Step 2 involves gentle exfoliation to unclog follicles; Step 3 applies hydration for a healthy scalp environment. The illustration uses warm tones for buildup and cooler, refreshing colors for the routine, emphasizing the contrast between unhealthy and healthy scalp conditions.
Scalp buildup and hair care routine
Illustration showing scalp buildup causes and a three-step hair routine to reset and refresh the scalp.
From LODE WTR
Break the wash–oil CYCLE
Plant-powered scalp water with shikakai, reetha and amla. Cleans without the heavy foam.



